What Is Craft Wine? Everything You Need to Know

What Is Craft Wine? Everything You Need to Know

When you think of wine, what comes to mind? Maybe it's a stuffy vineyard tour or an overwhelming wine aisle filled with hard-to-pronounce labels. At Modern Craft, we’re here to flip the script and make wine fun, approachable, and, most importantly, personal. Enter craft wine: the laid-back, unpretentious sibling of traditional wine that’s all about breaking the rules and embracing the unexpected. 

What Is Craft Wine? 

Craft wine is exactly what it sounds like—wine crafted with care, creativity, and a focus on quality over quantity. Unlike mass-produced wines that aim for consistency above all else, craft wines celebrate the unique. Each batch tells a story, with flavor profiles influenced by the winemaker’s vision, the fruit’s natural characteristics, and the creative process behind every bottle. 

At Modern Craft, craft wine is about ditching the stiff traditions and focusing on what really matters: making wine that fits your life and tastes, not the other way around. Whether you’re sipping solo, mixing it up in cocktails, or sharing a bottle with friends, craft wine is all about creating moments that matter. 

How Is Craft Wine Different from Traditional Wine? 

You’ve probably heard terms like “traditional” or “fine wine” thrown around. While those have their place, craft wine takes a different path: 

  • Freedom to Experiment: Craft winemakers aren’t bound by rigid rules or expectations. At Modern Craft, we love pushing the boundaries, from creating wines infused with bold fruit flavors to experimenting with blends you won’t find anywhere else. 
  • Smaller Batches, Bigger Personality: Craft wine is made in smaller quantities, allowing for more hands-on attention to detail. This means every bottle of Modern Craft wine is as unique as the person enjoying it. 
  • Designed for Mixing: Unlike traditional wines, which are often “meant to be savored as is,” Modern Craft wines are made to mix and match. Pair them with your favorite soda, spirit, or juice and discover something new every time. 

Why Choose Modern Craft for Your Craft Wine Experience? 

At Modern Craft, we’re redefining what it means to enjoy wine. Here’s why we’re the go-to for craft wine enthusiasts: 

  • Flavors You Love: Forget bland or overly complicated wines. We specialize in bold, fruit-forward flavors like Cranberry Glacier, Cabin Cider, and Northbound Fall that fit any mood or occasion. 
  • Approachable and Fun: Whether you’re a wine newbie or a seasoned sipper, our wines are designed to be easy to love and even easier to enjoy. No snobbery, just great wine. 
  • Local Roots, Big Heart: Modern Craft is proud to be a part of the communities we serve, from our tasting rooms in Au Gres, West Branch, and Frankenmuth to wherever you take our wine. 
  • Mixology-Ready: Want to take your wine game up a notch? Our wines are perfect for creating cocktails that wow. Check out our website for recipes that turn your bottle of Modern Craft into something truly unforgettable. 

How to Get Started with Craft Wine 

Ready to dive into the world of craft wine? Here are a few tips: 

  • Start with What You Like: Explore Modern Craft’s lineup and choose a flavor that sounds like your style. Love fruity notes? Try Cranberry Glacier. Craving something cozy? Cabin Cider is your go-to. 
  • Mix It Up: Don’t be afraid to experiment! Craft wine is all about personalization, so grab your favorite mixer and have fun. 
  • Visit a Tasting Room: If you’re near one of our locations, stop by for a relaxed, no-pressure tasting experience. We’ll help you find your perfect match. 

The Modern Craft Difference 

Craft wine is more than just a beverage—it’s a mindset. It’s about breaking away from the ordinary and finding something that fits your unique vibe. At Modern Craft, we’re here to guide you on that journey, one bottle at a time. 

So, what are you waiting for? Whether you’re looking to try something new or rediscover your love for wine, Modern Craft is here to make it happen. Let’s raise a glass to craft wine—the wine that’s made for you, not for tradition. 

 

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